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Lego Beach

Kids love to build sandcastles.

Why not launch a new unique family-oriented beach/holiday resort with special rubber lego “sands”…

  • The looks would be fantastic, because the Lego bricks would come in all shapes and colors.
  • Wouldn’t be making use of the typical Lego bricks, because they would sting. That’s why I propose these to be smaller and made of “rubber”.
  • Kids could build complex objects, not just castles.

Of course, this kind of a project would require some R&D investment in materials engineering/research, but the differentiation in the crowded hotel leisure business could eventually prove to be worthy.

Maybe Vegas resorts should look into this once the COVID problems are finally resolved.


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